Audience

Our Intended Audience
Our intended audience are kids and parents, especially those who eat cereal on a daily basis. According to ConsumerReports.org, a large number of kid cereal consumers are adults who do not grow out of eating these sugary foods. Thus, it is important for both child and adult to be informed of their diet.

How Our Audience Will Be Considered In The Project
Cereal commercials use stereotypes to attract consumers. Through the use of parody, we want to bring this to the attention of our audience. As a result, we are using the common mother and child commercial formula to deliver our message.